About Us

Innovative Memories
& Embedded Systems

The Team

Shlomo Haddad - CEO

Shlomo Haddad, the founder and CEO of Asine has more than 30 years of system architecture engineering management serving global Industries in R&D and management positions in leading semiconductor companies - Motorola, Freescale, IAI and other.

Shlomo holds a B.Sc. from the Electrical Faculty, Semiconductor Department of the Technion, Israel Institute of Technology.

Noam Pa’il

Noam Pa’il, Director of Business Development at Asine, has 25 years of C level commercial (business development, sales and marketing) experience in the IT industries in the international markets, leading Israeli hightech products sales. He served as Sales Director, VP sales and CEO at ARX (a DocuSign company), Vsecure , Magic Software Enterprises Rascal, and Cronus Cyber Security., building sales infrastructure and managing sales force.

Noam holds a BSc. in IM Engineering from the Fairleigh Dickinson University, NJ, USA,

Guy Hunter

Guy Hunter is the Business Development Manager. Guy's three decades in the technology world started with designing detection instruments for hazardous and explosive environments. Having worked in design, for a channel, for manufacturers and as a consultant, Guy brings a broad practical perspective to the sales process. Strongly focused on solving-the-problem, Guy is a strong and effective advocate acting on behalf of all sides in the sales process.

Modi Maoz

Modi Maoz, Engineering / Technical Support Manager at Asine, has over 30 years engineering & QA projects experience at industrial embedded solutions. Modi served as ATE S/W engineer in Tadiran Communications and Elisra followed as QA H/W and S/W in Tadiran-Scopus and Terayon. Modi holds a B.A in Natural Science from the Open University, Israel and practical Engineer in electronic from Hadassah College Jerusalem Israel.